Today, we're delving into the case of the BIBO TOYS ESP channel. The creator targets an audience in LATAM, producing toy cartoons with an average of 3-5 new releases per month.

With an audience numbering in the millions, new releases quickly amass hundreds of thousands of views. However, in May 2023, the creator incorporated continuous live streams into their content strategy, starting with 6-8 simultaneous streams. The outcome was nothing short of extraordinary improvements in their statistics.

Within the first two weeks, views skyrocketed tenfold, and estimated revenue surged 14 times!

As we approach the end of 2023, the trend remains the same. Continuous live streams dominate the channel's traffic, delivering impressive results in conjunction with new videos.