To become famous on YouTube, it is essential not only to be creative and constantly generate ideas but also to understand who your competitors are and why their followers and viewers love them. Below, we will share a list of this year's 15 most subscribed and 15 most viewed YouTube channels.

Top 15 Most Subscribed YouTube Channels

Let’s check the 15 most subscribed YouTube channels: 

  • MrBeast – 319 mln subscribers;
  • T-Series – 275 mln subscribers;
  • YouTube Movies –184 mln subscribers;
  • Cocomelon - Nursery Rhymes – 183 mln subscribers;
  • SET India – 178 mln subscribers;
  • ✿ Kids Diana Show – 126 mln subscribers;
  • Vlad and Niki – 125 mln subscribers;
  • Music –121 mln subscribers;
  • Like Nastya – 121 mln subscribers;
  • PewDiePie – 111 mln subscribers;
  • Zee Music Company – 111 mln subscribers;
  • WWE – 104 mln subscribers;
  • Goldmines – 100 mln subscribers;
  • Sony SAB – 96.1 mln subscribers;
  • BLACKPINK – 94.9 mln subscribers.
  • Now, consider each of these channels in more detail.

#1. MrBeast

MrBeast is the highest subscribed YouTuber. Founded by Jimmy Donaldson in 2012 in the USA, this channel is dedicated to extraordinary challenges and charity events. The blogger's first boost to popularity came after a series of videos where he donated vast amounts of money to passers-by for completing simple tasks. If you are close to the concept of this blog, you can follow its strategy, creating videos in unexpected formats and increasing audience engagement through large-scale projects. You can read this article to get more ideas about your video content.

#2. T-Series

T-Series is an Indian music and film channel that publishes songs from Bollywood films. The channel was launched in 2006 by the film company T-Series. Given India's strong cultural identity and large population, the channel quickly became popular. However, the main boost to gaining a multi-million audience was the competition with PewDiePie for first place in the number of subscribers.

#3. YouTube Movies

YouTube Movies is the official YouTube channel that offers paid access to masterpieces of world cinema. Collaborations with popular studios and the publication of new films contributed to its popularity. The channel is also very easy to navigate and has many categories and filters.

#4. Cocomelon - Nursery Rhymes

It is a children's educational channel with animated videos of songs and rhymes. Treasure Studio created the channel in 2006 in the USA. Most subscribers came here after publishing a series of viral videos with children's songs—they quickly gained millions of views. In general, channels for children with high-quality content teaching in a playful way can be the key to success for you, too.

#5. SET India

SET India is an Indian channel that broadcasts Hindi TV shows and movies. It was launched by Sony Entertainment Television in 1995. The majority of its audience is local and came here thanks to the publication of several popular Indian series. In general, its success can be explained by the strategy chosen by the above-described T-Series channel.

#6. Kids Diana Show

It is a children's channel where Diana talks about her adventures, toys, and family. Diana's parents created the channel in Ukraine in 2015. The first step to popularity was the published videos of toy unpacking—they quickly went viral among the young audience. In general, the success of this blog shows that developing a child's brand can be highly effective.

#7. Vlad and Niki

Vlad and Niki is a children's entertainment channel dedicated to fun games and family adventures of two brothers, Vlad and Niki. The channel was created by parents in Russia in 2018. Thanks to their natural behavior on camera and family themes, videos of the brothers playing funny games have gone viral and attracted millions of subscribers.

#8. Music

Music is another official YouTube channel offering playlists and releases from various music artists. The rapid growth of its audience is mainly due to the constant expansion of musical content and collaboration with famous artists. As a blogger, you should consider that collaboration with famous artists and content aggregation usually bring good results in attracting subscribers.

#9. Like Nastya

Like Nastya, it is one of the biggest channels on YouTube for children. It boasts visually appealing content about the adventures of a girl named Nastya. In it, she plays with toys and learns about the world. The channel was created in Russia in 2016 by Nastya's parents. One of the first viral videos was a series of publications with doll and game overviews.

#10. PewDiePie

PewDiePie is a channel by Swedish blogger Felix Kjellberg. He started his journey to a multi-million audience in 2010 with video games and reviews and then moved on to comedy videos and reactions. Overall, as one of the best YouTubers, PewDiePie is loved by the audience for his unique sense of humor and sincerity, which allowed him to build warm and trusting relationships with his subscribers. Would you like to become a game blogger, too? Then, check this article about the specifics of YouTube game channel promotion.

#11. Zee Music Company

This is a music channel that presents Indian music tracks and movie soundtracks. It was founded in 2014 as part of Zee Entertainment Enterprises in India. The first step to rapidly gaining subscribers was posting popular Bollywood tracks – actually, this is what brought this channel a strong position in our top 15 most subscribed YouTubers.

#12. WWE

WWE is the official channel of World Wrestling Entertainment, publishing spectacular wrestling shows. The channel broadcasts videos about wrestlers, matches, and backstage life. Its gimmick is the publication of exclusive content that viewers can only see on YouTube.

#13. Goldmines

Goldmines is a channel specializing in local Indian films, especially Bollywood ones. The channel was created in India and quickly gained popularity due to exclusive release publishing. The first impetus was Bollywood hits, which are available on high-quality channels.

#14. Sony SAB

Sony SAB is an Indian entertainment channel known for its comedy shows and series. It was founded in 2005 by Sony Pictures Networks India. Its popularity grew after the success of its popular Indian sitcoms and dramas, as this is the content type that most of the YouTube audience loves.

#15. BLACKPINK

BLACKPINK is a music channel of the pop group BLACKPINK, founded in 2016 in South Korea. The first surge in subscriber growth was due to the release of the music video for the song "Boombayah," which quickly gained millions of views. If you are also a music artist, you can take valuable insights from this case regarding maintaining a close connection with fans and creating quality visuals to entertain them. Also, you can learn more about the creation of music channels.

Top 15 Most Viewed YouTube Channels

While today the most viewed video on YouTube is "Baby Shark" by Pinkfong with over 13 bln views, we would like to highlight the top viewed YouTube channels as well:

  • T-Series – 268,982,022,108 views in total;
  • Cocomelon - Nursery Rhymes – 190,463,370,700 views in total;
  • SET India – 170,518,911,957 views in total;
  • Sony SAB – 120,680,405,556 views in total;
  • ✿ Kids Diana Show – 106,375,749,942 views in total;
  • Like Nastya – 105,273,329,421 views in total;
  • Vlad and Niki – 95,951,143,659 views in total;
  • Zee TV – 89,305,306,252 views in total;
  • WWE – 88,633,545,286 views in total;
  • Toys and Colors – 75,599,691,217 views in total;
  • Colors TV – 74,982,383,060 views in total;
  • Zee Music Company  – 70,055,122,051 views in total;
  • Movieclips – 63,446,539,354 views in total;
  • El Reino Infantil – 62,622,198,656 views in total;
  • HAR PAL GEO – 60,754,824,648 views in total.

Let’s analyze these most watched YouTube channels in more detail.

#1. T-Series 

The most viewed video on the T-Series channel is "Vaaste Song," which has over 1.5 billion views. It features Dhvani Bhanushali and Tanishk Bagchi and tells the story of a romantic relationship. 

#2. Cocomelon - Nursery Rhymes

The most viewed video on this channel is "Bath Song," with over 6.8 billion views. The song encourages kids to learn good hygiene habits while bathing.

#3. SET India 

The most viewed video on SET India is "Crime Patrol Dial 100," with 178+ million views. This episode is part of a crime investigation series aimed at an audience that loves suspense.

#4. Sony SAB 

The most viewed video here is "Taarak Mehta Ka Ooltah Chashmah Episode 1672," which has 200+ million views. It is a part of a popular comedy show about a housing society.

#5. ✿ Kids Diana Show 

Its most viewed video is "Диана - LIKE IT," with over 2.4 billion views. It is a joyful song by its little owner, Diana.

#6. Like Nastya 

This channel’s most viewed video is "Nastya and Dad Sleeping at Farm Sheep Song," which has over 1 billion views. It depicts a fun farm adventure accompanied by cheerful songs.

#7. Vlad and Niki 

Its most viewed video is "Vlad and Niki—New Funny Stories about Toys for Children," which has over 1.1 billion views. It is an action-packed video with an energetic and adventurous theme.

#8. Zee TV 

The most viewed video is "Kumkum Bhagya Episode 1700," which has over 152 million views. It is part of a popular Indian drama that focuses on family relations and romantic entanglements.

#9. WWE 

The most viewed video here is "John Cena vs. Brock Lesnar: Extreme Rules 2012," which has over 100 million views. It is a wrestling match featuring the rivalry between two iconic wrestlers.

#10. Toys and Colors

One of the most viewed YouTube channels boasts a video, "Wendy Pretend Play with Giant Food Toys," with 1+ billion views. Here, Wendy plays with oversized food toys.

#11. Colors TV 

The most viewed video on Colors TV is "Naagin 3 Episode 1", which has over 30 million views. It is the first episode of a supernatural drama series with suspense and fantasy storytelling.

#12. Zee Music Company

Its most viewed video is "Lahore" by Guru Randhawa, with over 1 billion views. This song has a catchy beat and melodious tune.

#13. Movieclips 

The most viewed video on this channel is "Jurassic World: T. Rex Rescue," with over 300 million views. It depicts an action scene with a T-Rex.

#14. El Reino Infantil

This channel’s most viewed video is "La Vaca Lola," a children's song about a cow, with over 3 billion views.

#15. HAR PAL GEO 

Its most viewed video is "Mushkil Episode 1", with over 50 million views. It is a part of a dramatic TV series with extra emotional depth.

If you want to learn how to optimize your YouTube channel, you can read other articles from our blog.